KED at Eurobike 2024: Innovations, highlights and more

We can look back on a successful participation in Eurobike 2024. As one of the leading manufacturers of bicycle helmets in Germany, it was a great pleasure for us to be there in Frankfurt and to exchange ideas with our customers and partners. The Eurobike is Europe's most important trade fair for the bicycle industry and again offered an excellent opportunity this year to present the latest trends and innovations.

Highlight: Presentation of the new Embrace Helms

A special highlight at Eurobike 2024 was the presentation of our brand new Embrace Helms. This helmet combines the best of urban and off -road design and sets new standards in terms of functionality and style. The Embrace Helm not only convinces with its modern design, but also with innovative features such as the optional rear lightthat can be removed or attached with a simple handle. With its design and its features, the Embrace is therefore ideal for young people and adults as a beginner MTB helmet. In addition, this model also has a strong focus on sustainability, since the helmet is produced environmentally friendly. The market launch of the Embrace Helms is planned for spring 2025.

Action Bicycle: Prize ceremony at Eurobike 2024

Another highlight of the fair was the award ceremony for the "Aktion Bahrrad", in which Germany's most bike -friendly schools were awarded. This award, which is awarded in cooperation with the Deutsche Verkehrswacht and the Initiative Action Bike Initiative, recognizes schools that are particularly committed to cycling in everyday school life. The winners were rewarded with high-quality KED bike helmets. You can find more information about this event here.

A successful degree

The Eurobike 2024 was a complete success for KED. We were not only able to present our latest products and innovations, but also have valuable conversations and collect inspiration for the future. We are already looking forward to the next Eurobike and many other exciting projects.